introduction to web2.0

Being Web2.0 Company, Being Success

In the Age of Globalization, the World is flat. Everyone is unique and free; everyone can independently conduct its own business; everyone can be both consumer and provider; everyone is end-customers and intermediary; everyone can play the role of boss or worker, everyone is a source of information; everyone is facing the entire world market, everyone is shared global values.

There are some advantages of having a unique website (not made by template)

For your business:

Higher Efficiency

In the age of information, the first problem most enterprises meet is collaborative office. And paperless office can realize information share and collaborative office through networking linkage. Besides, internal files, meeting memo and announcements can be completed by simple computer acts, which improve work efficiency several times.

Lower Cost

Paperless office uses electrical file, which saves office expense such as prints and paper, besides, costs of mailing, travelling, time and human recourse are also saved. In this way, paperless help us use lower office cost and increase working efficiency.

For individuals:

Show your personality

We believe each one of us needs a self-presentation platform; each individual needs to build its own brand. And finally you can use this platform and brand to show your personality, conduct your business, sell your products, express your point of view and etc...

Web 2.0 services Integration

If you already have Web2.0 applications, such as Twitter, Flickr, Facebook, OpenID and ect., the service provides can easily integrate those applications to your platform. Your communication will get easier!

Enterprise is using more Web2.0 services than they were doing in last two years. and according to a survey from McKinsey, enterprise are satisfied with using those services and technologies and getting more business opportunities.

According to a research, which have been researching for five monthes, and the result has shown that:

* 27% of top-manager can feel positive changes of their companies, 24% of them said they are not only using web2.0 tools to attract more potential customer, they also using those tools for internal communication and management.
* 28% of top-manager said the expectation is not as good as they thought, they will use those tools for longer time to know more about how to efficiently use those tools.
* 29% of companies have already stopped to use web2.0 services.
* 16% of questioned companies felt dissatisfaction about using web2.0 tools. They thought the cost of building those technologies is far more than the return.

However, the result also has shown that, in the 55% of questioned companies which feel good of using web2.0 tools, they will invest more money for applying more web2.0 tools in their operation and marketing.

The research also shown that the most commonly used web2.0 tools are Blog, RSS, Wiki and Podcasts and the most commonly used functions are internal usage(Wiki, RSS), communicating with clients(Podcasts, RSS, BLOG), and attracting more potential customer(Blog, RSS, Podcasts).

Using web2.0 tools to communicate with companies' business parnters or suppliers is not a commonly usage of researched enterprise. In our point of view, companies still think that the Email or IM are the safety and reliable way to communicate with their parnters.

The research also found that discouraging web2.0 tools, the company do not have IT department or CIO and lack of knowledge of using those tools are the three reasons for those 45% companies which their top-managers are not satisfied with the web2.0 tools.

To sum up, companies will invest more on building Web2.0 services. Those investment will make these companies become more creative with their product development, more effective with their communication, more aggressive with their marketing strategy. Because comparing with their competitors, they are faster to get on board.